Marketing
Internet | San Francisco Bay Area, US
• Adept at sales process for corporate and marketing communications and local merchant relationships.
• Proven abilities in cold calling and lead generation with Salesforce
• Professional experience in account management, acquisition and customer retentions skills
• Proficiency in SEO/SEM implementation and knowledge
• Extensive familiarity with wide variety of programming languages and computer software.
• Excellent knowledge of foreign languages such as English and Chinese to communicate in multicultural environments.
Jan
2008 - Present
Board Director / Chinese Bioscience Association (CBA)
Web Developer / Alliance Development
Jun
2011 -
Dec
2011
Sales Marketing / Lucid Imagination
Jun
2010 -
Jun
2011
Regional Sales Marketing Director / Specialdeals.com
• Sales: Manage daily pre and post sales process. Key accomplishments included:
• Generated sales leads, negotiated and closed more than 100 local merchants within 3 months
• Created and trained Sales Operation Team to integrate various functions in the company
• Trained and managed a sales team resulted of 30% increased in overall number of deals
• Account Management – Troubleshoot customers’ problems: Key accomplishment include:
• Provided support to exist customers and achieved 100% satisfaction customer feedback
Aug
2008 -
May
2010
Regional Marketing Director / GM for Asia Pacific / Matchbin
Management:
lead a five-person team for company that builds online communities:
• Developed initial business plan and pro-forma for Asia Pacific region
• Perform competitive analysis and formulate marketing strategy, such as advertising and promotions
• Manage weekly pre and post sales process.
• Provided technical support to exist customers in US and Taiwan including website creation
Marketing:
Trained and supported marketing strategy for our partners. Key accomplishments included:
• Provided training and technical knowledge on Internet Marketing such as SEO, Banner Ad, and Social Media that helped partners to generate 20% more traffic
Feb
2005 -
Aug
2008
Sales Support & Field Marketing Engineer / VeriSilicon
Marketing:
Oversaw world-wide marketing planning and research.
• Managed participation in tradeshows to raise brand awareness.
• Developed comprehensive analysis comparing company’s product data vs. competitor data and presented a quarter-by-quarter roadmap for scheduling product releases
• Managed company brand management, successfully increasing market awareness through development of partnerships
Sales:
Managed weekly pre and post sales process.
• Analyzed sales forecasts against actual revenue booked for the company to ensure a complete reconciliation
• Implemented an innovative strategic sales flow system to track accuracy of sales forecasting with actual revenue booked, billed, and backlogged for the finance team
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2009
-
2011
Santa Clara University - Leavey School of Business
MBA
in
Marketing, Entrepreneurship
-
1999
-
2004
Purdue University
Electrical and Computer Engineering
in
Engineering
Activities: President of Badminton Club - 1999 - 2004
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Websites:
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Honors:
Won several regional badminton tournaments in U.S. and Canada
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Interests:
badminton, networking, reading, hiking